A very brief headline (when viewed on the website in a desktop browser, maximum number of lines - 4). It can be used with a Feature Image to create context and further understanding to the Feature Image and it's story. It can also be used without an image, as a stand alone headline. The WVU Voice should be written based on the WVU Voice Guidelines to create consistent tone and verbiage with the brand. For further help writing the areas of your site that utilize WVU Voice, contact David Ryan.
You can also highlight parts of your WVU Voice phrase using <b> tags (Example: We Go <b>First</b>). This will turn the highlighted phrase WVU Gold and will push it onto the next line (creates a line break). Be thoughtful about which parts of your phrase you choose to highlight and keep WVU Voice Guidelines in mind. Do not write your WVU Voice in all caps, write it in Title Case. Umbraco will automatically display the WVU Voice in all caps for you on the live page.